“The fact that only active users are invoiced, that you can keep backups from former employees, and that shared inboxes are included in the service, are important aspects to our customers. That’s one of the main reasons why we chose Arrow’s cloud backup for Microsoft 365”
Lukáš Křovák, Chief Sales Officer of Artex
Artex
In an era where data security and compliance are top priorities, offering customers a reliable and robust backup solution is essential. To meet increasing demands and their customers’ need of a reliable backup solution, Artex turned to Arrow’s cloud backup for Microsoft 365 – a solution that aligns with Artex’s priorities: quality, flexibility, and competitive pricing.
Artex began their Microsoft 365 journey fifteen years ago, identifying an early market opportunity that positioned them as an earlier adopter of Microsoft 365 – and later as a certified Microsoft 365 IT Partner.
As a modern Microsoft service provider, Artex is aware of the danger of the evolving threat landscape, accidental internal deletions, and the implications of Microsoft’s Shared Responsibility model, which places the responsible for data access and control on the user. These concerns – coupled with new European compliance requirements – highlighted the need for a secure backup solution outside of the Microsoft environment.
According to Chief Sales Officer of Artex, Lukáš Křovák, these challenges led Artex to search for a trusted cloud-to-cloud backup solution:
”We are aware that security is a major concern in the market and it’s something that all companies need to focus on.” – Lukáš Křovák

With growing customer demand for a scalable and trustworthy backup solution, the decision to partner with Arrow became a natural next step for Artex.
“The decision was based on our relationship with Arrow as a distributor. We also have Microsoft licenses in the Arrow environment, so it’s easy for us to have this service in the same partner portal. The fact that the invoice process is also done through one portal means less operations for us.” – Lukáš Křovák
Several features made Arrow’s cloud backup for Microsoft 365 stand out. One of the most valuable features, according to Lukáš, is the long retention period – starting from 1 to 25 years. Along with that, he highlights the high quality of the solution and the competitive pricing model that resonates well with their customers.
“The pricing, the quality of the service, and the retention policy, was something that was really important for our customers.” – Lukáš Křovák

Lukáš Křovák also emphasizes the scalability of the solution and the flexibility of its pricing model – two aspects that continue to resonate strongly with their customers.
“The fact that only active users are invoiced, that you can keep backups from former employees, and that shared inboxes are included in the service, are important aspects to our customers. That’s one of the main reasons why we chose Arrow’s cloud backup for Microsoft 365.” – Lukáš Křovák
For over five years, Artex has successfully offered cloud-based backups to its customers – powered by Arrow’s robust and flexible solution. The collaboration continues to support Artex in strengthening its data protection services while streamlining internal operations.
Today, Arrow’s cloud backup for Microsoft 365 is a core part of Artex’s service portfolio, delivering peace of mind, operational efficiency, and the scalability needed to support future growth. The integration of Arrow’s cloud backup for Microsoft 365 has enabled Artex to offer a scalable and cost-effective backup service specially tailored to their customers’ needs.

Website:
Region:
Prague, Czech Republic
Solutions:
Arrow’s cloud backup for Microsoft 365
About Artex
Since its foundation in 1997, Artex has grown into a trusted Microsoft partner – a position that was recognized in 2018 when they were awarded the “Microsoft Partner of the Year 2018, Czech Republic”. With great expertise in the implementation and support on Microsoft 365 products and licensing, it was a natural evolution for Artex to shift from traditional backup solutions to cloud-based backup services. This transition led to a natural and seamless fit with Arrow’s cloud backup for Microsoft 365, enabling Artex to deliver a scalable and robust backup solution.
Results:
Partnering with Arrow and implementing Arrow’s cloud backup for Microsoft 365 has empowered Artex to meet their customers’ growing demand for secure and compliant data protection. Additionally, the ability to protect inactive accounts and shared mailboxes has added significant value for their customers, reinforcing trust and supporting long-term relationships.